Nashville Flood – My Sister’s Place

I merrily went into work on Monday knowing that my basement was in good shape. I had a pretty good day at work too. Then 5:17 arrived, and the proverbial pin dropped. I was informed that my sister’s place, a rental place, was caught in the wake of the Cumberland River. Why did it take so long to find out you ask? Well, that’s a good question, and one that I found myself asking.

It turns out that when she left for work that morning there was relatively little water in her yard. Keep in mind this was Monday morning. The rain stopped on Sunday. While at work and unbeknown to her, the Cumberland river was still rising. 50 ft, 51 ft, 52 ft, then finally 53 ft. While that was happening, the Opryland Hotel and Opry Mills mall were overtaken by the advancing water or ad least getting further overtaken. Unfortunately for my sister, the waters found a low spot on Briley Pkwy, and through that access to her house and 5 neighbors. At its height, the water was about 5′ deep close to her house, and fortunately she was on a 2′-3 ft foundation. The water inside her house rose to 2-3′ feet allowing her electronics and the majority of her clothing and pictures to survive.

I also came across some photos of some “unknown” yahoos that took their kayaks out into the flooded Briley Pkwy. Quite an up close and different view than than you get from the news cameras. I have the “full story” on this should anyone be interested.

nashville flood - sisters housenashville flood - living roomnashville flood - hallwaynashville flood - branden and tonynashville flood - angies bedroomnashville flood - house kayaknashville flood - briley pkwynashville flood - bass pro

Flood in Nashville…and My Basement

Wow. What an astounding rainstorm this has been. I remember seeing something like this back in the 80s when a friend and I ventured down to Shelby Park, but honestly, this storm trumps even that.

On our trip to the park during the 1980s flood, the water was up to the roofs of food buildings, the ball diamonds were under 4 feet of water, and you could see fish flopping over the road as water poured back out into the river. How stupid were we? Very. I recall climbing one of the ball diamond fences then venturing across the “under water creek” to make it over to our first love of the park, the metal playset. The trip across the creek didn’t go so well as the ground just dropped out from beneath us for several feet. Swimming in full clothing…not a good idea, but we made it. We were fortunate not to have crossed closer to the river where the suction of the water feeding into the river would have doomed us for sure. How did our adventurous trip end? With my parents driving up one of the accessible roads and me with 2 weeks of grounding. Yes the grounding was unfortunate, but at least now I have the memories. ; )

So how am I experiencing this round of flooding? The family and I got out last night to hit a restaurant. I’m a strategic sort of guy, so a time like this says to me “people will stay at home, eat anywhere you want without a wait.” However, my plan didn’t go as…well, planned. Our first restaurant of choice was Pei Wei up in Maryland Farms Brentwood, to which we found the interstate closed. We headed over towards Franklin road where the traffic was bad. Next we tried Logan’s where we found there weren’t many people, but they only had 5 servers…45 minute wait. With a hungry wife at 7:00…you don’t wait. Next up, Chili’s, which had apparently been flooded. They were closed with chairs on the tables and lots of trash washed up against the building. Then we headed over to Sportsman’s Grille. Closed. Water problems in the back. So where did we end up? Swanky’s. The service was great as usual and the food delicious…a chicken/steak taco salad.

So how did our house fare? During the last rainstorm, my basement made it through without a problem. However, this storm has overpowered the drainage system on our property and so I was left with a growing puddle in the basement. On the positive side, it gave me an excuse to go buy a new higher capacity wet dry vac complete with drainage pump. : )

No trip like this is complete without a few pictures.
Mercedes stuck at Cool Springs Mall...after water recededAnother shot of the MercedesCars in Cool Springs parking lotCars at Cool Springs MallBachyard on HWY 96Church parking lot on HWY 96Another church picAnother church pic

The BasementThe Old Wet Dry VacThe New Wet Dry Vac

Omniture Summit 2010

Since our company’s relationship with Omniture began back in 2007, we’ve steadily been increasing our expertise with their product line. While I’m sure there are many more power users out there who exceed our current level, I feel our efforts have positioned us nicely in the Omniture community. Being positioned as a top 3,000 US website, depending on the day, we face a lot of challenges with our site. supports some 25 different businesses covering several flavors of B2C commerce, B2B commerce, and about 20 different lead types for the various businesses while trying to provide free content and tools for our visitors. Needless to say, it is very challenging.

Omniture has been a fabulous tool for us as we’ve attacked our online design and business problems to increase results. Through our success with Omniture, we’ve been able to conduct on online interview with John Broady, Executive Director at OTTO Digital, contribute to an Omniture case study covering, participate in the first MindMeld, and most recently contributed to an Omniture Webinar on The Cost of Free.

We’ve recently been pleased to speak with Matt Langie, about the possibility of being a presenter at the 2010 Omniture Summit. This will be our 4th Summit to attend as a company, and we are looking forward to it. Omniture has been a key component to our online strategy over the last 4 years, and we are excited about the opportunity to share some of what we’ve learned with the industry at large.